When one comes across the wide range of options available, one realises that the price of an invitation can vary enormously. But what really determines this cost? Let's find out together the different aspects that affect the cost.
Graphics, customised or catalogue?
Opting for customised graphics means having a unique invitation, created specifically to represent the style and personality of the couple. This process involves more work, with the design and creation by a professional, taking into account every detail: the layout, illustrations, fonts, colours, printing method, paper and accessories such as sealing wax and silk ribbons.
Choosing a catalogue graphic does not mean renouncing customisation. Although the basic design is pre-set, the fonts, colours, printing methods, paper and accessories can be completely customised. Therefore, even with a catalogue design you can create something unique and customised for your wedding.
Print and paper are not all the same.
Once the design has been defined, whether customised or catalogue-based, we move on to the printing phase. Here another decisive factor comes into play: the choice of printing method and materials. From digital printers to the finest and most artisanal techniques such as letterpress or foil printing. From industrial papers, obviously of the highest quality, to handmade ones... the possibilities are endless. Each choice has its cost, which is inevitably reflected in the final price of the invitation.
The Reality behind Pinterest Images
Many newlyweds are inspired by the beautiful wedding invitation images they find on Pinterest. However, they are often unaware of the craftsmanship and cost associated with those invitations. It is important to understand that behind every design there is a creative process and attention to detail that requires time and specialised skills.
The magic of a well-crafted wedding invitation lies in the care and dedication with which it is designed and produced. Every element, from the typography to the decorative details, has been carefully chosen to create a unique and unforgettable experience for the bride and groom and their guests. Therefore, investing in a quality invitation means appreciating and valuing the work of the experts who made it possible, thus making the wedding day even more special.
Deciphering Costs
When asking how much a wedding invitation costs, the answer is never simple. One has to consider not only the cost of printing and materials, but also the added value of personalisation and the craftsmanship of the chosen professional.
To understand the cost of a wedding invitation, one only has to think of the cost of a simple birthday card bought, for example, in a tobacconist's shop. A standard birthday card, printed in large quantities and sold in stationery shops, can cost 3-4 euros each.
With this in mind, a wedding invitation is a time-consuming handcrafted process requiring specialised skills. Every invitation is carefully designed down to the smallest detail, from the graphic design to the choice of materials and printing method. In addition, wedding invitations are produced in a small number of copies, unlike the cards found in tobacconists, which are produced in large print runs; this has a huge impact on the final cost.
Therefore, it is crucial to understand that a custom-made wedding invitation, using high quality prints and fine papers, has a very different value than a simple tobacconist's card. It is this hand-crafted process and the care given to every detail that make wedding invitations unique and precious, reflecting the importance and elegance of the event itself.
So yes, every wedding invitation will cost more than that greeting card.
Transparency and Sincerity
Since I started doing this job, I have always wanted to separate the graphic design and layout fee from the printing fee. This allows me to clearly and honestly explain the costs associated with each stage of the creative process, allows the bride and groom to understand the difference between papers and printing methods, and to be able to make informed choices according to the type of wedding and budget available.
It is important to request several quotations, but above all to understand the differences between them: the printing methods proposed, the grammage and the type of paper suggested. For this reason, I always recommend purchasing samples in order to be able to touch the product offered, so as to make an informed choice of the professional you are entrusting.
Do not limit yourself to evaluating only the price, as focusing solely on this aspect does not allow you to fully understand the real value of the invitation you will purchase. Therefore, take the time to carefully examine each proposal and make sure you choose a professional who offers you not only a high-quality product, but also an attentive and personalised service. In the end, the invitation you choose will be your guests' first impression of your wedding, so make sure it is something truly special.
Do you like the photos?
All the photos you see in the blog are photos of newlyweds who chose plumacreativa to take care of their wedding graphics, yours can be so beautiful too!
Photo: Seripat
